Smart Strategy: Seamless Trans-departmental Data Flow for Better Productivity

The unprecedented growth of technology has given rise to complex business environments with functional units requiring more and more inter-functional data flow for better decision making. The biggest and most recurrent challenge in such a scenario is the conciliation of business data. Different department of an organization use different data that should, in theory, be compatible at financial level. During conciliation, data coming from Engineering, Sales, Marketing and Finance, and others should tell the same story. However, as organizations make their decision based on hundreds of excel spreadsheets that not always are reconciled with the financials of the company, this gives room for, error in the data, ‘data ownership problems’, data not updated or bad data. “As we venture in solving these problems, our biggest challenge becomes getting appropriate tools that are flexible enough to connect the client’s data with their accounting system,” says Arturo Arrea, CEO, Smart Strategy. “NetSuite comes across as the winner by offering outstanding ERP capabilities, flexibility, and connectivity necessary to solve the customer issues.”

Using the NetSuite platform and its connectivity to other platforms, Smart Strategy has developed custom modules relevant for industry verticals. The whole customized tooling has only one mission: to match every business process in the company on the front end and keep compatibility on the back end. “NetSuite provides the power of having personalized control panels based on roles, reports and analysis incorporated in real time in all the processes integrated to a customer’s business,” remarks Arrea. NetSuite’s accounting system permits the creation of new modules that don't need to have an accounting or engineering perspective. “The customers are able to connect everything together, once they have data and information of every different process. Here is where the real value of NetSuite resides.”

The company has been sharing a successful partnership with NetSuite—providing an outstanding platform with connectivity and flexibility that gets updated twice a year at competitive prices.“We understand our customer business processes and we optimize them through the use of the right technology to ensure that all data is within a system, available to all and reconciled with the financials,” explains Arrea.